Strategisch management

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Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

paperbackEngels9783319366951 22-10-2016

This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-business marketing, international marketing, retailing, marketing education, among others. Meer

180,99

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Myria Allen

Strategic Communication for Sustainable Organizations

paperbackEngels9783319367132 15-10-2016

This is a seminal book for anyone who wants to understand, shape or study the communication surrounding sustainability in their interactions with colleagues, employees, supply chain partners and external stakeholders. Meer

72,99

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Achieving Competitive Advantage through Quality Management

paperbackEngels9783319367460 15-10-2016

This book examines the ways in which quality management methods, tools, and practices help improve an organization’s performance and achieve sustainable competitive advantages. Meer

120,99

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Design Thinking Research

paperbackEngels9783319367729 22-10-2016

This book summarizes the results of Design Thinking Research carried out at Stanford University in Palo Alto, California, USA and Hasso Plattner Institute in Potsdam, Germany. Meer

204,99

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Sharon J Williams

Improving Healthcare Operations

gebondenEngels9783319469126 24-1-2017

This book examines the design of two care pathways to establish how key principles associated with systems thinking, quality improvement, and supply chain management can improve the design of these services. Meer

68,09

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Kjeld Nielsen

Managing Complexity

gebondenEngels9783319290560 11-8-2016

This proceedings volume presents the latest research from the worldwide mass customization, personalization and co-creation (MCPC) community bringing together new thoughts and results from various disciplines within the field. Meer

216,99

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Colin L. Campbell

Marketing in Transition: Scarcity, Globalism, & Sustainability

paperbackEngels9783319369563 15-10-2016

This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. Meer

120,99

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Maritime Decarbonization

gebondenEngels9783031399350 21-10-2023

This volume analyses maritime decarbonization from various perspectives. It contains unique approaches and tools in four areas: scenarios, value chains, enablers, and partnerships. Meer

108,99

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Maritime Decarbonization

paperbackEngels9783031399381 21-10-2024

This volume analyses maritime decarbonization from various perspectives. It contains unique approaches and tools in four areas: scenarios, value chains, enablers, and partnerships. Meer

78,99

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Digital Disruption and Media Transformation

gebondenEngels9783031399398 20-10-2023

This book presents a comprehensive compilation of the latest research into digital disruption in the media industry. The perspectives are differentiated into innovation triggers in the media industry stemming from the economy, society and technology. Meer

120,99

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Leadership in Arts Organisations

gebondenEngels9783031401909 10-12-2023

At a time of transformation for many arts and cultural organisations, this book provides a compact, in-depth and practical introduction to effective leadership in arts organisations. Meer

49,79

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Principles of Performance and Reliability Modeling and Evaluation

gebondenEngels9783319305974 14-4-2016

This book presents the latest key research into the performance and reliability aspects of dependable fault-tolerant systems and features commentary on the fields studied by Prof. Meer

240,99

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Designing Better Services

paperbackEngels9783319631776 5-10-2017

This book provides accessible, comprehensive guidance on service design and enables practitioners approaching the discipline for the first time to develop the strategic mindset needed to exploit its innovation potential. Meer

78,99

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Leadership Today

gebondenEngels9783319310343 7-9-2016

This textbook provides a clear understanding of leadership needs in today’s business world, explained within the scope of hard and soft leadership skills. Meer

144,99

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Design Thinking Research

gebondenEngels9783319013022 3-9-2013

This book summarizes the results of Design Thinking Research carried out at Stanford University in Palo Alto, California, USA, and Hasso Plattner Institute in Potsdam, Germany. Meer

216,99

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Solution Business

paperbackEngels9783319377216 3-9-2016

Success in solution business starts by accepting that solution business is a separate business model, not simply another product category or an extension of the existing product business. Meer

57,39

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Leadership in Islam

gebondenEngels9783319664408 11-1-2018

This book examines the concept of leadership from within the Islamic worldview, exploring its meaning and various manifestations through textual evidence from the two primary sources of Islam, The Qur’an and hadith. Meer

147,39

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Michael Kleinaltenkamp

Fundamentals of Business-to-Business Marketing

paperbackEngels9783319385211 29-10-2016

This textbook gives a comprehensive overview of the key principles of business marketing. The reader will be introduced into methods and theories in order to understand business markets and marketing better. Meer

60,99

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Annette Hofmann

The Ten Commandments of Risk Leadership

gebondenEngels9783030887964 20-2-2022

We as humans are prone to a variety of wired-in cognitive mistakes in the way we interpret and react to risk-related information. This is highly consequential since the cognitive biases managers are exposed to in their day-to-day business erode the objectivity of their risk-related decisions, which ultimately hurts the financial well-being of their firms. Meer

84,99

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Value Creation for Owners and Directors

paperbackEngels9783031197284 28-5-2024

This book deals with a much understudied and poorly understood aspect of business: the role of owners and boards in value creation. While there is abundant guidance on value creation for publicly listed firms and their managers, the role played by owners, and their corporate directors, in value creation and governance has been overlooked. Meer

74,19

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