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This book breaks new ground on customer care. Drawing on the author's international experience and research, it provides new insights into helping customers make the best use of their time when dealing with YOUR organisation. Meer
Qualitative research methodologies are gaining more and more acceptance. This book deals with the application of qualitative methods to marketing management research. Meer
What should the next generation of knowledge management practices be? Living Knowledge offers an empirical perspective on the dynamic and living nature of knowledge in organizations, based on research on professional service work. Meer
The New Managerialism and Public Service Professionals is a fresh and insightful analysis of the changes that have taken place in the UK public sector over the past twenty years. Meer
Innovation is increasingly identified as the critical factor in ensuring economic competitiveness. Departments of state and quasi–governmental organizations in many countries including, Austria, Australia, Canada, France, Germany, The Netherlands, Sweden and the UK, have issued reports and calls to action; but implementation will continue to be problematic unless the points made in this book are taken into account. Meer
With 19 new chapters, showcasing the best work of thinkers writing in this area and providing a coherent picture of key ideas and concepts to have emerged from this exciting field. Meer
Resilient people are happier, healthier, and more productive. Psychologist and business writer Adrian Furnham takes a sideways and entertaining look at the challenges of being a leader, demonstrating how resilience can be honed, developed, and used as a personal life raft to keep afloat in the face of adversity. Meer
Organizational Semiotics: Evolving a Science of Information Systems covers such issues as:
-Fundamental concepts such as 'information', 'data', 'message', 'communication', 'knowledge', 'organization', 'system' and so on;
-Properties of signs vital to organizational functioning, such as their meanings, the intentions they express and the valuable social consequences they produce;
-'Architecture' of organizations when they are viewed as information systems, based on their semiotics features;
-Understanding language in organizational contexts, for example, the limitations on the language used to conduct business affairs;
-The empirical study of communications for requirements elicitation;
-Applying semiotic categories (e. Meer
This book is the most up-to-date account of research based on the Behavioural Perspective Model of consumer choice. Foxall's contribution is explored in relation to marketing management, the adoption of innovations and further research in consumer behaviour. Meer
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